Two data scientists created Stochastic Dominance Group Pty Ltd (aka SD Group) in the mid 2012.

After obtaining numerous Master and PhD degrees, working in business across continents and industries we came to realization that there is a number of issues in the existing application of data science in business.

We decided to stay true to messages conveyed by numbers:


We do not adjust, massage or tweak numbers, processes or principles. If it is there - we will find it, study it and report it. If not - we will find a solution together.

Our initial areas of specialization were marketing insights and quantitative trading.

Later on we have moved to the creation of analytical and modelling tools. Today we are also involved in social networks and Automated State of Mind Targeting Advertising.

06 July 2016, Sydney,

Timur Yusupov, PhD